The past decade has seen partnerships, sales, separations, bankruptcies, and entire divisions killed off, making it difficult to keep up with who owns which car brands. As automakers slim down to ...

It raises the question: How do brands figure out which line extensions will work and which won't? Advertising lawyer Barry Benjamin of Kilpatrick Townsend says, "It can be very difficult to ...

Investopedia / Michela Buttignol As Harvard Business Review (HBR) has reported, companies with high scores on two often-overlooked (and closely related) market research metrics—brand loyalty and ...

At a Pelican crossing, drivers will be faced with a set of traffic lights. The difference with Pelican crossing lights, though, is that they will flash amber when changing from red to green ...

That’s why I spoke with tech and retailer experts, to learn more about the strengths and weaknesses of each TV brand, without drowning in specifications. I also used my own expertise as a tech ...

The Irvine Co. will turn over day-to-day management of its Resort at Pelican Hill to Marriott International, with the luxury hotel eventually joining the St. Regis brand. The Newport Beach ...

“For instance, brands like H&M, Uniqlo, Boohoo, and Topshop may offer attractive prices, but the quality of their products ...

.mov, .mp4, Apple ProRes 422, Avid DNxHD, Blu-ray, CRU drive, DCP, Dropbox, Fall 2015, H.264, HDCAM, Key Delivery Message, Ki Pro, OpenDCP, Pelican case Note (May ...

Candra Huff / Investopedia A brand is a product or a business with a distinct identity among consumers. A brand is created through design, packaging, and advertising elements that distinguish the ...

As with any industry, big automotive firms are never content with having just one car brand. Whether it's Toyota with Lexus and Daihatsu, Honda with Acura, or General Motors with brands like ...